Let's face it.  We are all in sales.  Whether we are selling security systems, business opportunities, training, websites or computers, our job as a salesperson is to meet the needs of another human being.  I came across this prayer and thought it worthy to post on our blog. I am honored to serve in this capacity...

Does this sound familiar...? You've worked hard - 10, 20, maybe even 30 years to build a business for someone else. You've put in years of sweat equity, time and even money to build someone else's dream. Yes, you've gotten paid for it. You probably have even liked working for someone else at some point. But, let's face it. You're not getting any younger and you've always wanted "your own thing."

The security industry is overflowing with talented technicians who dream of starting their own business. Intrigued by illusions of "business ownership," they choose a name (Joe's Alarms) and embark out on on their own. They typically become small dealers who are great at what they do, installations, but become overwhelmed by customer service issues, mounting paperwork, sales pressures and finding / managing staff. Suddenly, the allure of business ownership isn't all that it's cracked up to be. This poor guy means well, but the typical "security guy" is overwhelmed by the day to day demands of the business - and, in the end, it's the customer that suffers.

At the other end of the spectrum, the national chains spend millions on advertising. They offer "great deals" on security systems. The proverbial "free" system isn't free. (Is anything in this world "free?") I've got news for you. "Free" security systems cost 3 times more than they should because, generally, the company offering a "free" system makes unsuspecting customers commit to a long term contract with monitoring rates that are far from honest.

There is a profit to be made in the security industry.... Fair profit, in fact. The perceived need for security is growing every year due to mainstream economic issues. Last year, 26% of security companies reported revenue increases of between 2 and 5 percent. Furthermore, over 20% recorded that profits were up significantly (greater than 5%). This is good news for those who are thinking about building a security business of their own.

For more information about owning a security franchise, contact us today.